At SESLOC, we love supporting our community – it’s in our DNA, after all. And we know you love our neighborhood businesses, too. In 2025, our member-owners earned 1.7 million SESLOC Rewards points at Local Rewards businesses alone.
Just in time for 2026, even more businesses have teamed up with SESLOC to offer more rewards for your everyday shopping. Whether you’re looking for a new dining experience or shopping for sustainable retro threads, Local Rewards has you covered! Check out these new businesses where you can earn even more points for keeping your money in California.
- Thrifty Beaches – San Luis Obispo & Santa Barbara
Thrifty Beaches is a sustainability-focused vintage clothing and furniture store focused on curating and selling pre-owned items, including mid-century modern furniture and unique clothing pieces, with the aim of promoting environmental sustainability through recycling and reusing goods. - Grace & Rose – Paso Robles
A new and exciting restaurant from the previous owners of “The Wine Merchant”, Grace and Rose is a farm-to-table Restaurant offering seasonal menus highlighting local farms and wineries. - Beso Cocina – Nipomo
Beso Cocina serves elevated but hearty Mexican dishes by the vision and direction of Head Chef Ernesto Picazo. Their menu features seasonal food and drink selections found far beyond the traditional Mexican table and will incorporate fine dishes like pastas, pizzas and seafood. - Kuma. – Los Osos
Kuma. in Los Osos features the freshest seafood and ramen with a focus on local ingredients. With vegan options on the menu, Kuma is a true treat for the sushi, bowl and ramen lover. - Gymnazo – San Luis Obispo
Gymnazo is a fitness center specializing in 3D functional training, personalized nutrition coaching, personal training, movement rehabilitation, youth sports camp, athlete performance, massage, circuit training, small group training. - Sylvester’s Burgers – Atascadero, Los Osos, Oceano & Paso Robles
Sylvester’s Burgers serves award-winning burgers across four locations on the Central Coast. Enjoy heated and dog-friendly patios with free Wi-Fi. - Ziggy’s – Oceano, Paso Robles & San Luis Obispo
Get 100% plant-based burgers, tacos, fries, and shakes at Ziggy’s! Their menu features house made black bean veggie patties and the Impossible patty, alongside non-dairy shakes and loaded fries.
In addition to these new businesses, several of our existing Local Rewards partners are adding more participating locations to the program. You can now earn additional points when you spend at:
- Blast & Brew, Atascadero
- Me ‘n Ed’s, Atascadero
- Nautical Bean, Morro Bay
- Old SLO at the Cape, Pismo Beach
- San Luis Obispo Donut Company (SLODoCo) – Paso Robles
Don’t wait to find your new favorite places along Coastal California. SESLOC makes it easy to help you discover the things you love while rewarding you along the way. There are over 235 businesses in Local Rewards, giving you no shortage of inspiration wherever you are. Look up a new business near you on our website today.